Voter Insight is a behavioral science PAC in the Washington, D.C. area. We modify human behavior through randomized-controlled trials (RCTs) and Artificial Intelligence.

Over the last twelve years and six federal election cycles, VI has executed over a hundred outside spending projects for presidential, gubernatorial, senatorial, and congressional races.

In addition, VI has conducted dozens of policy-focused projects to help shape public opinion and narratives on vital issues, commercial advertising projects, and litigation projects.

In 2024, VI conducted 14 message trials across 7 states, surveying over 46,000 verified voters and delivering more than 7.5 million persuasion targets to clients.